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About
Work
Vika Yudaeva
I’m a designer with experience in branding
Internship mentored by Sergey Mekryukov, Head of Product Design at Dodo Brands.
Dodo Summer Camp 2025
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Projects completed at the agency.
Packaging, brand identity, brand guidelines, and development of internal design team processes.
ENDY
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A redesign concept for Dogsy, a service for finding dog sitters in Russia. My goal was to make the app experience as clear and comfortable as possible.
Dogsy
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This is a study project completed based on a brief from a stakeholder at Ozon. The key task was to improve the conversion from entering the app to successful payment, taking into account a new post-payment flow.
Ozon
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I’ve been working in design for 7 years. Currently, I’m especially interested in product and communication design, as well as graphic design. I enjoy teamwork, but I’m also comfortable working independently and taking responsibility. I’d be happy to connect :)
Hello!
October 2025 — present
Freelance — Graphic&Communication Designer

  • Prepared layouts for the SELA Home product line: packaging design, development of icons and illustrations for products.
  • Created visual communications, design materials, and templates for product and marketing tasks for startups.
July — September 2025
Dodo Pizza — Intern Product Designer

  • Completed the full product cycle: research, problem definition, development and visualization of solutions.
  • Worked with feedback from the design lead, designers, and product managers; iterated and presented solutions.
  • Applied references and elements of the design system; prepared and defended three concepts for the main screen (final DSC assignment).
August 2021 — May 2024
ENDY — Senior Graphic Designer

  • Designed print materials, advertising assets, packaging, key visuals, and merchandise.
  • Created brand guidelines and documented rules for working with brand identity design systems.
  • Built case study pages on Tilda and prepared presentations for marketing and sales teams.
September 2019 — June 2021
MASCOT — Graphic Designer

  • Designed print and advertising materials, collaborated with international contractors, supervised junior designers, and prepared briefs for outsourced teams.
July 2018 — September 2019
Freelance — Graphic Designer

  • Designed print materials.
yudaevavi@gmail.com
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With love from Kazan, St. Petersburg, Belgrade ❤️